Has Apple peaked? Yes and no. I think the company is still struggling somewhat to find its path following the death of Steve Jobs. But there’s still plenty happening and room for growth in Cupertino. So let’s start a discussion about what’s really going on there. I thought this might be possible in a single column, but looking down I see that’s impossible, so expect a second forward-looking Apple column tomorrow.
The catalyst for this particular column is word coming over the weekend from the Wall $treet Journal that Apple is cutting back component orders for the iPhone 5 signaling lower sales than expected. I’m not saying this story is wrong but I don’t […]



Most of us have had mentors and when it came to becoming a writer three of mine were the late Bill Rivers at Stanford who taught me to think and not just report, legendary book editor Bob Loomis at Random House who felt I might be able to stack enough of those thoughts together to fill a book, and a guy most of you know as Adam Smith, who let me copy his style.