Prediction 3: Intel buys Qualcomm

The dominant theme in this set of predictions for 2012 is the mobile conversion as we abandon our desktops for mobile devices and the Cloud. Intel, while the dominant maker of microprocessors, doesn’t have a strong product position in mobile. Worse still, the company has a leadership vacuum and a culture that has not adapted well to change. Deep pockets aren’t enough when you don’t know where to spend the money and you are running out of time.  That’s Intel.

The company is desperate. It needs a mobile product line that doesn’t exist and there isn’t enough time left to develop one internally. For Intel the build or buy decision has already been made (buy, buy, buy) though I doubt that at […]

Prediction #2: Amazon and Bezos supplant Apple and Jobs

If Apple gives up its position of industry leadership in 2012 the only company capable of assuming that role is Amazon.com. What other company is there?  In the PC space giants like HP and Dell are good followers, not leaders. Intel doesn’t even see itself in such a leadership role. Microsoft is having trouble just holding onto what it has already while Google is a herd of cats. Oracle is too enterprise-centric and everyone else is too darned small. That leaves Amazon.

This doesn’t mean Amazon is a perfect or even an easy replacement for Apple as a design leader because in many ways Amazon is so much less than what Apple has become. But in […]

Prediction #1: A new CEO for Apple

2012 will be a year of great transition in the technology industry with the big changes coming more on the corporate level than in products. Sure, Windows 8 is on its way as are any number of new products, services, and whole companies, but the major story playing-out is who will lead the mobile transition?  Will Apple continue its resurgence even without Steve Jobs?  Will Microsoft retain its market share dominance and find a way to translate that into the mobile market as PCs continue to whither?  Will Google beat Facebook?  Will Facebook beat Google?  Will some tablet dethrone the iPad?  How will the industry look a year from today?  I think that every one […]

What hath Bob wrought? Looking back at Cringely's 2011 predictions

Uh-oh, it’s almost time for my annual technology predictions but, as usual, I will begin by taking a look at my predictions from a year ago, which I fear were pretty dismal. Why I’m the only pundit to voluntarily go through this agony I don’t know, but a cursory look shows that I missed with several predictions that I still believe will happen but my timing was off.  Still, wrong is wrong.

In a rare bit of SEO-centrism last year I spread my predictions — right and wrong — over several columns.  This year might take more than one as well, because I have a few doozies. But first let’s look at how I did the […]