Apple gets Siri-ous about TV

Walter Isaacson, in his new biography of Steve Jobs, reveals that Apple is planning to introduce its own televisions, attempting to revolutionize that space in the same way it did mobile phones with the iPhone. He quotes Jobs as having said that he had finally cracked the technical issues of controlling such a TV, though giving no details. This has led to a lot of speculation, but it seems obvious to me that Jobs was referring to IOS 5’s new Siri personal assistance capability. We’ll control our Apple TVs by telling them what to do.

Apple has tried to do TVs before. A few years ago, inspired by the TV success of Gateway and then Dell, […]

By |October 29th, 2011|2011|121 Comments
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iCloud’s real purpose: kill Windows

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Apple’s announcements yesterday about OS X 10.7 pricing (cheap), upgrading (easy), iOS 5, and iCloud storage, syncing, and media service can all be viewed as increasing ease of use, but from the perspective of Apple CEO Steve Jobs they perform an even more vital function — killing Microsoft.

Here is the money line from Jobs yesterday: “We’re going to demote the PC and the Mac to just be a device – just like an iPad, an iPhone or an iPod Touch. We’re going to move the hub of your digital life to the cloud.”

Just like they used to say at Sun Microsystems, the network is the computer. Or we could go even further and say our data […]

By |June 7th, 2011|2011|428 Comments
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