CHAPTER FOURTEEN
COUNTER-REFORMATION
In Prudhoe Bay, in the oilfields of Alaska’s North Slope, the sun goes down sometime in late November and doesn’t appear again until January, and even then the days are so short that you can celebrate sunrise, high noon, and sunset all with the same cup of coffee. The whole day looks like that sliver of white at the base of your thumbnail.
It’s cold in Prudhoe Bay in the wintertime, colder than I can say or you would believe—so cold that the folks who work for the oil companies start their cars around October and leave them running twenty-four hours a day clear through […]



Napier & Son was the most successful British manufacturer of aircraft engines in the 1920s and 30s with their 12-cylinder Napier Lion powering 163 different types of aircraft between 1918 and 1935. Over that 17 year period the Lion grew from 450 to 1350 horsepower and was, for awhile, the most powerful aircraft, boat, and car engine in the world, holding world speed records in all three venues at the same time. And then the Napier Lion was suddenly gone — a lesson from which Microsoft’s Steve Ballmer could benefit if he and his company don’t repeat it.
Steve Ballmer has always been nice to me. I can’t say we have much of a relationship, but the half dozen times I have interviewed him have always gone well and he tries to please, which I appreciate. But (there’s always a but, isn’t there?) Ballmer has failed at Microsoft and I believe 2012 will see him replaced as Redmond’s CEO.
Moving sucks. Our furniture arrived late last week so I’ve been off the clock for awhile and there is a lot of catching-up to do. We’ll start with Microsoft and Windows 8, which I’ll argue are going to be formidable competitors in the tablet space, primarily because it’s that or start spending all that cash on diversified investments to turn Microsoft into a Berkshire Hathaway. This is probably Ballmer’s last stand as a high tech CEO.
Before this week’s
The upcoming 64-bit version of Microsoft Windows, which Microsoftologists have taken to calling Windows 8 because Redmond has yet to announce an official name, has been appearing here and there and getting some press in the process. Microsoft has made a few statements, demonstrated early version of the OS, and some alpha code has even escaped into the wild. And the image that’s emerging is of Windows 8 as Microsoft’s take on the mobile transition, with the new OS running on everything from smart phones to server clusters. It also may represent Microsoft CEO Steve Ballmer’s last chance to preserve his company’s digital dominance.
Microsoft co-founder Paul Allen is out with his autobiography and
Microsoft isn’t going away, but they aren’t going to do a lot of things right in 2011, either. The company’s leadership is stuck, complacent, and just a bit thick. We’ve seen a lot of flux in the executive ranks reporting to CEO Steve Ballmer and I think that’s mainly because Ballmer won’t get out of the way. There is no upward mobility path so people leave. But don’t expect Ballmer to leave in 2011, either, which means more mediocrity. So Microsoft will continue to be a huge presence, but not feared in the industry the way they used to be. They’ve become the new IBM.