With Facebook now public and sitting on a huge pile of cash, let’s turn the conversation to the social network’s most pressing competitor, Google. Google and Google+ don’t appear to present much of a threat to Facebook, but the game board was reset on Friday and tactics at both companies will change accordingly. Now Facebook has to find a way to grow revenue and users and will increasingly bump up against Google’s huge advantages in search and apps. For Facebook to achieve its goals, the company will have to enter both spaces with gusto.
Google has learned how to leverage its strengths and suddenly one of those strengths is Facebook’s success. Now that Facebook is a […]

Back in 2008 I
A couple times per year the New York Times calls me up asking for an Op-Ed column on some technology topic. I don’t know how they found me but I’ve been writing these pieces since 1995. I think they call because I’m good at meeting tight deadlines. Lord knows that if there was a piece I actually wanted to get in the Times (my idea, not theirs) I have no confidence that I could get them to run it. Op-Ed at the Times — at least to me — is a sort of black box.